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Joseph Tyre

Drive Revenue and Maximize ROI with Expert Digital Marketing and Strategic Campaigns

Building exterior in Toronto, Canada

A passion for digital marketing

Offering a comprehensive suite of professional services tailored to meet the needs of B2B and B2C companies.

Marketing Strategy

Defining and managing market strategy for agencies & designers

PPC

Assisted in $250,000/month of ad spend, averaging 171% ROAS (Google Ads)

Advanced Metrics

Created 49 company marketing KPIs (Bounce Rate, Form Abandons, Retention, etc.)

A/B Testing

Analyzed ongoing campaigns and conducted A/B tests to optimize performance

Product Evaluation

Product tested alongside the development team; training customer support/sales

B2B

Supervised 10 external B2B advertising campaigns in collaboration with Business
Development Coordinators (Sales), enhancing sales strategies

An array of case studies

Spearheaded case studies that demonstrated impact, showcasing substantial improvements in ROI, client satisfaction, and conversion rates. These case studies provided evidence of competitive advantages and were leveraged in client pitches and presentations.

LinkedIn PPC Campaigns

  • Directed a LinkedIn testimonial ad campaign, achieving a 300% ROI
  • Adapted for both B2B & B2C
  • Improving client relationships
Tourist taking photo of a building
Windows of a building in Nuremberg, Germany

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